You have to publish content yourself (that's your job). But ones it's published, you'll get an email from Missinglettr to review the already social media campaign they have created for you. you'll find everything you need... but you have to decide certain things (duration, post types,..) you may do some changes... and thats all, get to work in something else because the tool would do the promotion for you publishing your content in your social media channels.

Missinglettr allows you to reach into other people's real social networks. It has good tracking and metrics so you know whcih of your content pieces are resonating with other users. I highly recommend using Missinglettr. I actually have a section of my traffic report dedicated to how it works: [SENSITIVE CONTENT HIDDEN]

Before Missinglettr I would either post just once and let my articles sit there, hoping people would find them. Or I'd manually add them into my social media accounts, scheduling as much as I could. This way I know that each post has at least 18 times more of a chance of being seen because it is going out 9 times over the year to Facebook and Twitter. Engagement is much better, retweets and comments on Facebook are much better too.

This is my #1 for turning blog posts to SM post. Hands down the best.

Seriously, I was one of those people who tried to keep a calendar in a spreadsheet and remember to do this and that on such and such a time. Result? Maybe I broke my schedule half the time, but all the time I needed to check it and worry about what I missed. Who needs this? Fire-and-forget, that's my motto. Just be sure to write pieces that are likely to be relevant for a few months.