Rebrandly is a decent software for creating and tracking short & small links. This software has been used to create static and regular links which are widely used by me to specify links in research generals to organize a fundraiser, campaigns etc

I have used it for a while now mainly on LinkedIn and Facebook to post relevant content which then points to my own sites. Been happy with it and how it functions. If I had much more traffic I would have subscribed for the paid version but for now a Free version does the job. Not many people know about Rebrandly and I would love to recommend it to anyone because it is Free, has many features of similar paid services and is easy to use and master.

Rebrandly is a very welcome alternative as shortener if you would like to use your own domain. I was looking for a long time for an alternative to Yourls, and Rebrandly was a good fit. It is hosted, easy to set up and works right away.

Easy to use, offers a free version, and Google chrome extension available.

Convert long and complex URLs into branded custom links that are useful for sales and marketing